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Anti-Elon Musk protesters are coming for Tesla’s new diner | Protesters are planning to demonstrate outside the newly opened diner, highlighting Musk’s cuts to humanitarian aid.

theverge | 2025-07-23 14:52 | 327 views

Comments (53)
theverge 2025-07-23 14:53

Tesla just opened a retro diner in Los Angeles, so it was only a matter of time before anti-Elon Musk protesters caught wind. The long-awaited retrofuturistic diner, complete with giant outdoor screens for drive-in movies, dozens of Supercharger stalls, and an Optimus robot serving popcorn, opened to huge lines in West Hollywood on July 21st. Protesters are planning on demonstrating outside the newly opened diner on July 26th, according to [the Action Network website](https://actionnetwork.org/events/tesla-diner-socal-protest-teslatakedown-all-hands-on-deck/), which has served as a repository for the so-called Tesla Takedown movement. “\[Elon Musk\] wants to celebrate his reign of terror in OUR CITY, Occupied Los Angeles, with a cheesy Tesla-branded diner exclusively for his legion of conmen stock-pumpers and MLM influencer tryhards?” the website reads. “WE SAY HELL NO.” Read more: [https://www.theverge.com/news/711701/tesla-diner-protest-demonstration-elon-musk-trump-doge](https://www.theverge.com/news/711701/tesla-diner-protest-demonstration-elon-musk-trump-doge)

luv2block 2025-07-23 14:56

I predict this thing gets burned down within 2 months. They should have killed this project the minute Elon gave the Nazi salute.

mustangfan12 2025-07-23 15:04

Who is even going to want to shop here?

transsolar 2025-07-23 15:09

Good.

FutureBiotechVenture 2025-07-23 15:15

I am still processing that this is real and not some Onion parody or meme

Patient-Expert-1578 2025-07-23 15:17

Tesla sells food!? Omg stock is about to go to the moon. And spacex can’t make it to the moon?! Omg X must be seeing big numbers!

MarchMurky8649 2025-07-23 15:31

[Musk's death toll similar in scale to Nazi Germany's according to some estimates.](https://www.reddit.com/r/RealTesla/comments/1ltq8we/comment/n291ify/?utm_source=share&utm_medium=web3x&utm_name=web3xcss&utm_term=1&utm_content=share_button)

dorchet 2025-07-23 15:39

it was a few years ago he said he hated california and fucked off to texas right? so why move ahead with this in LA ?

Withnail2019 2025-07-23 15:53

Youtubers

Beezelbubba 2025-07-23 15:59

Just wait till the security goes away and it becomes a homeless camp

exadeuce 2025-07-23 16:01

That place is going to lose so much money.

[deleted] 2025-07-23 16:08

[removed]

delta22alpha 2025-07-23 16:09

Its from the same people that thought biden was in good physical and mental health. That tells me all i need to know.

SolutionWarm6576 2025-07-23 16:12

The interview from the local LA affiliate was funny. The hamburger box is a little Cybertruck. At the end of the segment. She looks on the ground at the little box and she was like, “it just fell apart”. *wink. wink”. Thought that was funny. Lol.

Glittering-Rise-488 2025-07-23 16:20

#FUCKELMO #FUCKTESLA #TESLATAKEDOWN

Trades46 2025-07-23 16:22

Brave of you to think Musk and his enablers care.

WildFlowLing 2025-07-23 16:32

Good

messick 2025-07-23 17:00

\> “\[Elon Musk\] wants to celebrate his reign of terror in OUR CITY, Occupied Los Angeles Sigh.... Congrats on fucking the message by not even realizing what city they are protesting in... These kind of groups would be far more effective if they could get even the major details correct. At the least The Verge has the excuse of not knowing West Hollywood is a completely different city by not being from here.

coffeeluver2021 2025-07-23 17:27

I'm surprised this didn't open in Austin.

[deleted] 2025-07-23 17:28

Lololol I thought people talking about tesla dinner were being satirical! This is hilarious to me!

[deleted] 2025-07-23 17:30

Lol me too ! I thought the discussions of his diner were being satirical. My first thought was, is this an onion article!?

rhedfish 2025-07-23 17:53

More like Houston . They have a Trump Burger restaurant.

Ill_Somewhere_3693 2025-07-23 18:01

From reading this article, I’m reminded how Trump’s DOJ was charging Tesla vandals as domestic terrorists way back when (which is only like 4 months ago). With everything that’s happened since, I’m assuming Trump will now start issuing out full pardons?

coffeeluver2021 2025-07-23 18:02

Of course because Trump's name is involved, the Trump Burger Restaurants are being sued by their landlord. Nothing with the name Trump attached to it works out without lawyers being involved. Elon is headed that way also.

chrid0427 2025-07-23 18:27

I'm surprised they put this in LA and not Arizona, Nevada or Austin. All places with heavy fanboy presence and less protestors / less access for protestors to show up. Seems stupid on their part.

ZgBlues 2025-07-23 19:09

Tesla is a meme stock. Elon must come up with new stunts regularly to keep himself in the news cycle and distract from the fact that his tech isn’t delivering on its promises. He’s like all those startup bullshit merchants who pitch themselves as the next Thomas Edison or Henry Ford, but in reality they are more like P.T. Barnum.

SisterOfBattIe 2025-07-23 20:17

The diner is not an *horrible* idea. Charging EV cars while eating is innocuous enough. Of course Musk made his own proprietary diner (???) instead of doing agreements with large scale diner chains to install superchargers in their lot.

PoilTheSnail 2025-07-23 20:53

People who mindlessly follow cult leaders?

PoilTheSnail 2025-07-23 20:55

Considering what tesla is like the food is going to be very cheap and bad while also costing a lot. Making the top round perfectly summarises how many corners they have cut when it comes to building, maintenance, staff and of course food hygiene. No expense was spared the axe!

dagelijksestijl 2025-07-23 21:13

people who like food poisoning

cantusethatname 2025-07-23 22:43

$13.50 for an burger. $13.00 for a hot dog. No FOMO, price cuts coming

dorchet 2025-07-23 22:43

less protestors AND more iron boot police to quell protestors . but its california. west hollywood no less. you dont even need to protest. just pay $100 to each homeless person to set up camp around it. done.

Underradar0069 2025-07-24 05:45

Elmo has to go

tehConju 2025-07-24 06:44

Alpha… no further questions…

Withnail2019 2025-07-24 06:55

Just random flailing around now

Withnail2019 2025-07-24 07:07

>Of course Musk made his own proprietary diner (???) instead of doing agreements with large scale diner chains to install superchargers in their lot. Well of course he did because it's not an actual business it's a publicity stunt as usual. There's no profit in charging anyway.

r31ya 2025-07-24 08:35

*"Tesla sells food!? This would be next generation food and every other food will be obsolete. we expect the new tesla-food will be all over USA by the end of this year and all over the world by next year"* ...sometime later *"i ate next gen tesla food, it taste ok. i got major diarrhea shortly after that dinner, doctor told me that it might caused by tesla food. still love tesla-food tough."*

Mansos91 2025-07-24 13:20

Can they be called burgers though, all the pics I have seen looks depressing and disgusting

Due_Impact2080 2025-07-24 13:35

"I eat at the Tesla diner for 4 meals a day. It's going to be bigger than McDonalds. I love the corn and saw dust burger with rice. It makes me sick and my doctor said it's somehow negative in nutrients. But Tesla only pays $0.02 in ingredients and my entire networth is Tesla stock."

AritziaHoe 2025-07-24 18:45

Well it’s obvious why - almost no food chain wants to associate itself extremely publically with musk political drama. Easy way to lose half their customer base, and attract boycotts and vandals. Musk probably did this for attention and hype, but also my guess is he wouldn’t be able to get McDonald’s or Quizno’s to sign a deal with him

SisterOfBattIe 2025-07-26 08:23

Another thing that surprised me in the USA is the queue of cars eating drive in for breakfast and dinner. It seems the culture of just sitting down and enjoying a meal isn't that strong in the USA.

[deleted] 2025-07-27 14:03

Wow a diner, truly musk is at the cutting edge of business and technology.

trapercreek 2025-07-27 18:11

Why would any city outside of Texas permit Musk to develop anything? Why would anybody want to patronize a Musk restaurant?

banditcleaner2 2025-07-28 18:08

And, in typical fashion, people like you that don't agree with the estimates or how they were come to, make zero effort to explain what part of the analysis was wrong, and just go straight to insulting the other side. To, of course, nobody's surprise.

banditcleaner2 2025-07-28 18:09

I'm personally processing that half the country thinks it wasn't exactly what we saw it to be. The american propaganda machine is undefeatable.

banditcleaner2 2025-07-28 18:10

If it was opened by a different company not under the leadership of a literal n\*zi, I probably would. A dine in movie theatre that has charging sounds pretty cool for EV owners. But I would never support tesla at this point

banditcleaner2 2025-07-28 18:12

to be fair this is also a diner that has movie screens, and I'm not really aware of any large scale chains doing similar things. But, I don't doubt that he could've found somebody or some company willing to add the movie screens and open new, bigger locations. So it does seem a bit weird that they decided to open their own.

banditcleaner2 2025-07-28 18:14

lol, what? There's plenty of profit in charging. At least for Tesla. Hate on them all you want, but their charging network is the de facto standard and better then everyone else in terms of both quality and reliability. I thought I recalled their profit margin on the energy itself was something around 10%, but I could be wrong. But that's a lot higher then gas.

banditcleaner2 2025-07-28 18:20

So apparently the federal budget in 2024, USAID took about 0.3% of federal funding in total. It's about $21.7 billion for the budget in 2024. For my own income, I calculated that $87 of my tax liability was going to USAID. I'd have to be insane to say that we should cut USAID funding to save me $87 per year if it also meant 2.2 million people were dying every year. And, naturally, right wingers that make $40,000 per year before-tax in poor western states are probably cheering this on and loving elon for this because they think its going to contribute to meaningful savings for them, which it wont - for them, it will save them about $16...PER YEAR. So just a tad above $1 a month to save 2.2 million people per year. Wild.

banditcleaner2 2025-07-28 18:23

I'm going to guess someone is going to light it on fire or something wild just like what we were seeing with dealership vandalism

banditcleaner2 2025-07-28 18:24

The trumpers were saying that tesla protestors should be imprisoned for life, and now im sure that just 4 months later they'll be cheering on pardons for them

MarchMurky8649 2025-07-28 18:54

About 35 years ago I spent a few months working as a volunteer at [an orphanage in Guatemala](https://youtu.be/hCw2wsZeMUk?si=a_ux0X-Qr2WUpruy). It was located in a very rural area, far from large towns. Some doctors who'd been doing community outreach in more distant villages came to visit us. They had horrific stories about coming across diseases they'd only read about in ancient books from long ago, caused by long term malnutrition. The children in the villages near us, however, were all well-fed. That is because, for each meal, when we fed the kids at the orphanage, we invited all the kids from the nearby villages to eat with us, swelling the numbers from the hundred or so directly under our care, to about four hundred at mealtimes. I had the job, when the food was ready, of standing outside the dining area, and shouting, at the top of my voice, "¡A comer!". Shortly after, hundreds of kids would come storming in. We grew some fruit and vegetables there, and kept a few chickens and pigs. But the bulk of the food, the staples, in large enough quantities that we were able to feed all these kids in the nearby villages, as well as those under our care, came in sacks. Corn and beans, emblazoned with the logo 'USAID' and the text 'FROM THE AMERICAN PEOPLE', just like those [pictured here](https://substackcdn.com/image/fetch/$s_!rd2M!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F53bb49aa-e66f-4f4b-8903-2e0eda1dec6a_789x460.jpeg).

Withnail2019 2025-07-29 05:50

>There's plenty of profit in charging. At least for Tesla. There is none, it's a money loser. >I thought I recalled their profit margin on the energy itself was something around 10%, but I could be wrong. You are wrong, no specific figures have been released. It's not possible to make money given the high cost of the capacity to Tesla.

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